Well domains such as yaymestarringlondontipton.com its hard for us Internet user and reader to decipher don’t you think

People are generally impatient and not knowing what one is, they’ll leave it at that and move on, thus you’re losing on that needed traffic

To choose a domain name here’s a basic thumb of rule

• Easy to remember
• Easy to break it down by words
• It makes sense
• The name instantly tell what your site is about

Don’t be afraid to use a dash ” - ” to seperate your words

No search engine won’t penalize you on that